You absolutely should not use underscores. Matt Cutts has confirmed on his blog that Google does not recognize underscores as equivalent to spaces between words. Google also has a tendency to "batch" updates together, especially when they're small. Award winning Lucy Hall is globally recognised as one of the industrys …

Last but not least, with optimized images you increase your chance to rank high on Google images, which can generate additional traffic for your website. Examples include backing up claims made, providing a link to further explanation of a topic briefly mentioned, or linking to off-site resources a reader may …

Pay-Per-Click ads like this can be targeted on particular users within a particular region and age group. Links are one of the top three factors that Google considers when deciding ranking, therefore, it is imperative that you have quality backlinks pointing to your site. If you work hard on your …

A dedicated server may be worth the investment if site speed is a big priority for you. Thus, it is important to know the keywords that people are using to search for the products or services that a company provides. For a fun family day out, take a look at …

At the beginning of the post I mentioned that I am soon launching a massive Website with tons of unique content. These are long phrases, sometimes colloquial, like "where's the best place for chicken tacos" instead of the basic "chicken tacos." Generally, the longer the query becomes, the lower the …

It represents how often visitors click on your website in the search results only to hit the back button. There are two types of URLs; the type that fits neatly into the left end of your URL bar so that you can easily communicate the chain of letters to another …

It's particularly helpful for search spiders to determine what your site is being optimized for if you use keywords in navigation links. Now, however, every single business out there has competition, which means no matter how much on-page optimization you do, you won't necessarily see your site rank well. 'Content …

There are thousands of keyword research articles available; High quality links also enjoy a reasonable frequency. Content curation is a common way to collect, restructure, and republish existing content. The collection of material often provides new perspectives for users on content ideas you've already covered. For content curation to be …

Quite simply, Google wants users to get what they were looking for, and the Quality Score is forcing advertisers to make ads and landing pages relevant to users. Of course, if you're willing to pay, you can create a sitemap larger than this 500 page limit. Google Analytics is a …

When it comes to writing effective SEO content, you should always begin by thinking of the perfect headline. However, an effective headline can do wonders for not only SEO purposes but also for your social media and website visitors as well. Common extensions that appear at the end of URLs …

You could pay for ads - but is this really a viable (affordable) long-term solution? Most of the major search engines utilize an algorithm to determine where a website ranks. The criteria are different for every engine, but all engines share several commonalities. It all boils down to the type and …

Potential workers become willing to apply for jobs at companies with solid reputations, thereby reducing recruiting and selection costs. The sinking of others only works until the website's administrator and/or SEO discovers what's happening. Fantasy executions lift the audience beyond the real world to a make-believe experience. Does anyone …